Get Your Brand Off The Ground With Promotional Beach Chairs: 8 Innovative Tips

You've worked hard to build your dream company from the ground up. But since you're just getting things started, when it comes to marketing, you're looking for the most cost-effective solutions possible. You want to harness the power of promotional products to increase your brand recognition, but you also want to pick out-of-the-box products. Enter the idea of branded beach chairs. Of course, you don't have to head to the beach to use them. There are all kinds of ways that you can use promotional beach chairs to your advantage. Want to learn more about how to do it the right way? If so, then keep on reading this post.

1. Have a Tailgate

Looking to connect with your local community? Want to ensure that your employees know how much you appreciate them? Perhaps you're a catering company, a sports equipment brand, or even sell cooking and kitchen equipment. All of these are awesome reasons (not that you ever really need one) for your company to host a tailgate party. Of course, you need to make sure that those in attendance — or even those who just pass by your party while running errands — remember your brand. Promotional products, including branded beach chairs, are the way to do just that. Customized beach chairs with your brand's logo, name, and even contact information are the perfect portable seating options for a tailgate party. You could even send a few of your VIP guests home with the branded beach chairs at the end of the day! You want people to stay at your tailgate as long as possible. This way, you'll have lots of time to explain all the finer points of your brand and your products to them. But in order to get them to stick around? They're going to need a comfortable place to sit. We also suggest that you pick up a few smaller promotional items, like sunblock or even lip balm, to give away to those who come to your tailgate. This way, everyone who attended your party will remember your brand long after the tailgate is over.

2. Host a Beach Day

Looking for a way to get all the right kind of attention? Want to reward your employees for their hard work while also promoting your company in the process? If so, then having a beach day is the perfect way to make it happen. Invest in some customized beach chairs with your name and logo on them. This way, when people walk by your awesome party on the beach, they'll know exactly who is hosting it. You might even want to set up a beach booth to give other people on the beach to ask you questions and learn more about what you do. Once people see your name and logo on the chairs, they'll recognize it instantly when they spot it again in the future. Even if they don't need the services or products you have to offer right now? When they do in the future, they'll know exactly where they should go to get it. Sometimes, promotional products are all about capturing leads and getting deals in the pipeline. You can also play a few rounds of your favorite beach games, like bocce or volleyball, and give away your promotional beach chairs as prizes. But why stop there when it comes to beach-themed branded products? Encourage your guests and team members to lay out on branded beach towels, or send them home with a pair of flip-flops with your logo on it.

3. Seating for an Outdoor Concert

Looking for an out-of-the-box way to promote your company? Want to showcase the hidden musical talent (real or imagined) at your office? If so, then we suggest hosting and sponsoring an outdoor concert. Again, this is an awesome way for you to get in touch with your local community. You can send out email polls to your lead list to learn more about the kinds of music and acts they'd most like to see. Of course, we think it goes without saying that you should use branded beach chair covers when it comes to seating. Attending an event as a company shows you're a tight-knit group and helps to build your brand recognition in the process. If you can't afford to host your own outdoor concert? Don't sweat it! You can just attend a local outdoor concert or summer festival with your company. When you all pull up and sit in your branded beach chairs, you'll make a serious statement. Don't be surprised if people come up to you wanting to learn more about your company after the concert is over.

4. Send Chairs as a Thank You Gift

You're always looking for the best ways to show your clients and customers that you appreciate their business. And while coupons, promotional codes, and gift cards to local hot spots are always a good idea? You should also consider how the free gifts you give to your top clients will work to help you promote your business. After all, if clients have been working with your brand for a long time, then chances are they love it enough to rock some promotional items on your behalf. However, when you're choosing which promo items to give out, it's important that you think creatively. How can you choose items that are different from those your competitors are hanging out? When you pick items, are they truly things that your client base would find useful? If not, you're essentially throwing your money away. Beach chairs are an unexpected, and certainly memorable, way to say thank you to your clients. Plus, especially if you're an outdoors company, or even a real estate agency selling beachfront properties? These are also gifts that align with the overall message of your brand. To really take your thank you gifts to the next level, you might want to include a handwritten note with your items. This shows that you've done much more than the standard thank you procedure. This is an awesome way to ensure your customers keep on coming back for more in the future.

5. Reward Your Employees with an Indoor Beach Day

Winter blues got you down? Have you noticed that productivity has been down in your office for the past couple of months? Maybe what you need is a creative way to boost employee morale and to promote your company while you do it. You don't have to head to the beach in order to get an awesome beach experience. Instead, think about how you can re-create the idea of a beach day indoors. No, we're not saying that you have to order in bags of sand; that sounds like a cleanup nightmare. Instead, make virgin beach cocktails, encourage your team to wear their favorite beach outfits, and play some of your favorite beach games indoors. Set up your promotional beach chairs throughout the office, and even give your team branded flip-flops to wear. Make sure you hire a professional photographer to capture these moments. Upload the photos to your company's social media accounts, and even create a blog post about your indoor beach day. You could even pick up a few branded tee-shirts for your team members to wear on the indoor beach day. We think it's safe to say this is the kind of event that your employees would love to turn into an annual tradition. Plus, it lets people know that you're a fun-loving company that values its employees.

6. Do a Beach Chair Giveaway

Looking for a way to get more followers on social media while promoting your brand in the process? That's the beauty of investing in high-quality promo items: people seriously want them. Why not leverage that when it comes to your branded social media accounts? You can do a teaser post, showing one of your team members relaxing on the beach in one of your chairs. Then, your next post can be an announcement about an upcoming contest. The third post should explain the contest rules. In order to maximize the contest's impact, we suggest that you make followers tag at least three people in the comments section of your post. You could also award bonus points for your followers who repost the content to their own social media accounts. Then, create the perfect hashtag for your contest. Make sure that you regularly comb through the hashtag, and comment on the photos of those who have entered the contest. Above all, make sure you instruct the winners to upload photos of themselves enjoying their time in their new branded beach chairs. Even if you can't give everyone who entered the contest a free beach chair? You'll still enjoy having a much higher follower count than you did before the contest. We suggest that you conduct these giveaways a few times a year to keep your followers engaged and interested. Choose seasonal promotional items for best results.

7. Make a Beach Basket

Yes, a promotional beach chair is the foundation of any winning day at the beach. However, it's far from the only thing that you'll need to enjoy your beach day the right way. Whether it's to hand out to other beachgoers, send to special clients, or even gift to your employees at the holiday? We love the idea of creating a branded beach basket that's filled to the brim with all the items you need for a day in the sun. Start by including some branded sunscreen and branded lip balm with an SPF. Next up, toss in a pair of branded sunglasses, so that you can stay comfortable for hours. You should also make sure to include a beach ball with your company's logo on it. After all, there's nothing wrong with letting your competitive side come out when it's time for some beach games. You can also include a branded beach towel for hours of lounging in the sun. Don't forget to stock up on some tote bags to hold all of your epic beach promo items.

8. Put Them on Your Patio

Why not promote your company in your own backyard? Instead of dealing with heavy patio furniture that you have to race to take indoors at the first sign of rain? Use your promotional beach chairs as your lawn decor and seating options. This helps your house guests to learn more about what your company is all about. The beach chairs will even serve as the perfect conversation starter. It might sound a bit silly, but the truth is that displaying your promotional products at home lets people know that you take serious pride in your company and what it has to offer. Plus, especially if you enjoy hosting people at your place, you might even get a little more business out of the arrangement.

Now Is the Time to Pick up Branded Beach Chairs

We hope that this post has you seriously inspired when it comes to all the awesome things you can do with promotional beach chairs. Whether you choose to place your brand's logo, slap your contact information on the chairs, or even buy a bulk order to promote an upcoming sale, you can't go wrong with these products. Ready to place your order for customized beach chairs? Want to learn more about the other warm weather promotional products we have to offer? If so, then browse through our amazing inventory of promotional products. We can't wait to help you spread the word about your company.